Take your brand further
About Brandhook
34% of business
failure is due to
no market need.
Over a third of new businesses fail because they are not building to solve a customer problem which means there is no market need for that business.
Founders are not spending enough time in at the early phase of building their business talking to customers about what they want. We call this customer discovery and have a tried and tested method you adopt to kickstart your business to success.
About Brandhook
Let’s Meet
At BrandHook, we have always been passionate about helping business builders grow by putting their customers at the heart of their brand. For 18 years, we have been at the coalface, working closely with businesses to understand and enhance their customer experience.
Since starting and closing Hearsay, our SaaS customer conversations platform, our focus is now on business builders and helping you bring your customers voice into your business.
Through our online courses, our AI-based products and an advisory practice we can now help more entrepreneurs and business leaders build and run successful businesses.
What we offer?
Our Products
Explore our comprehensive offerings designed to help you master customer intimacy. From self-paced courses and AI tools to expert advisory services, we provide everything you need to place your customers at the core of your business.
Discover how our solutions can drive your growth and success!
Courses & E-Learning
We provide you with a practical, easy to understand way to build your own customer intimacy practice through our self-serve education platform. We equip business builders with the tools and knowledge needed to place their customers at the heart of your brand experience, driving growth and success.
AI Tools
Our AI tools, BrandHook Discover, will not only support your customer discovery journey but they are linked to over 30 years of customer practice IP. They are free with our online courses or you will soon be able to buy them off the shelf. AI tools are best with human collaboration so we have built these with your input in mind.
Advisory
As well as the practical support offered above, Pip does sit on Advisory Boards, Corporate Boards and presents to Exec teams about the importance of the keeping your customer front and centre for business growth
Importance of Customer Intimacy
OUR PHILOSOPHY
Big data, online feedback and financial dashboards are often used to drive customer knowledge in businesses, particularly when they are just starting.
The result of only using these tools is that you get a very a rational view of the customer. This means decision making is practical and lacks the care and empathy you gain from conversations with the people you want to buy your brands.
It’s the deeper, more intimate and meaningful relationships you have with your customers that allows you to build a customer experience that ends up driving brand value.
We have seen the evidence of this approach when solving brand issues and investigating problems with many of our corporate clients including:
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